Sunday 27 May 2012

Diversion

Media often diverts the mind; in either a good or bad way. Big billboards everywhere can have adverse effect. It is a good way to pass messages to people. It is quick view but still lots to know. It can also have an opposite effect. 

This ad made me laugh actually. If we take a closer look, we can see a van crushed against the wall. The billboard is about an auto glass repair ad. This is quite an effective way to advert though; putting the picture of a sexy half;naked woman to attract the attention of the men driving this way, grabbing their full attention through the help of the woman which will make them look at the billboard rather than concentrating on their way and finally bump into some wall or tree. This will increase the number of clients. Interesting concept ;)

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